My physical process involves hands-on experimentation with materials, textures, and form. I explore how tactile elements—such as paper, fabric, and found objects—carry meaning and invite engagement. Working physically allows me to slow down, reflect, and respond to the limitations and possibilities of the material world. I often use analog methods like cutting, folding, binding, or assembling to create prototypes or final pieces. This approach helps me consider how design lives in space and time, and how material presence affects viewer perception and interaction.
My digital process, I explore how digital tools shape design thinking and outcomes. I work with a range of software for layout, image-making, and motion, using digital environments to prototype ideas quickly and push visual experimentation. This phase allows me to iterate, test interactions, and explore form with flexibility. I pay close attention to how digital interfaces and outputs impact user experience, readability, and authorship. Through this process, I find new ways to blend intuition with precision, and expand the boundaries of what digital design can communicate. My process involves hands-on experimentation with physical materials, allowing for a tactile exploration that AI cannot replicate, following the thoughts of James Bridle's "Stupidity of AI". This focuses on creating work that emphasizes human authorship, material engagement, and conceptual depth.
